Alson srl was founded in Milan in 1971 and built the first boat planing hull. Founded by Walter Falsoni, was first an artisan reality with exciting ideas, but soon becomes an international leading in the production and marketing of inflatable boats for pleasure. In 1978 he launches the first and only inflatable boat in Italy with fiberglass rigid hull, anticipating what will be many years later, the industry trend. Alson is now an established reality that has been able to assert engineering and design to the higher level of quality. The Managers of the dynamic business group that has recently acquired the brand, the same which has given new impulse to Marsea, he has put in place a clear strategy to make investments in research and development, promoting growth and business success. Alson has so achieved the goal to manage the better attention to detail, typical artisan approach, expression of the highest level of “Made in Italy” elegance and sophistication, and combining them with excellence of design and production.